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Planning Your Landmark Property
COMMUNITY/ RESORT STRUCTURE and CONCEPTUAL PLANNING
RTK Resort Group provides strategic guidance
during all initial phases of the landmark development process.
Often the process begins with a strategic
“First Look” session where we perform an overview evaluation of
the development potential of your resort property in light of
achieving its highest and best use determination. With “Go
Forward” determinations, RTK continues to guide the
determinations that will frame the resort/community’s structure.
From there conceptual planning begins, including delineating the
guidelines for a market analysis and economic feasibility study
to be conducted by an independent market research firm.
Then we will recommend to you what should be built to meet the
market’s requirements, such as the type of property and
ownership options, to the leisure facilities and the types of
restaurants that are preferred. Throughout the process, RTK’s
Principals continue to track and analyze the current competitive
market, identify hospitality and entertainment trends and then
structure price points, create customer target profiles,
determine timing of offers, and establish sales objectives that
achieve owner/investor expectations.
The greatest concern of any potential consumer will involve how
they can access their luxury real estate product, especially in
light of the community development’s rules for condo-hotel
participation, Private Residence Club access and fractional
resort property usage. For each real estate product, RTK’s
experts will design an owner usage program and reservation
system that truly responds to the targeted market.
We culminate the conceptual planning stage of the process with
the production of a Comprehensive Business Plan - a road map
that includes the market analysis, rate strategy, amenity base
and structure, and design recommendations, as well as the
creation of points of distinction that will appeal to the
targeted market.
Specifically this Comprehensive Business Plan:
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Identifies markets and specifies recommended methods to reach
those markets cost effectively.
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Recommends suitable alternatives in real estate product structure
that will yield the best results.
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Delineates pricing for the real estate products and forecasts
absorption rate, marketing/sales and development costs.
RTK Resort Group can coordinate with your team of professionals
or utilize our in-house capabilities to provide physical land
planning and architectural design; construction and operating
estimates; assistance obtaining construction approvals and
permits, and; the in the preparation of project registration
filings and consumer documentation.
The Community/ Resort Structure and Conceptual Planning Stage
includes the following components:
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FIRST
LOOK Site Evaluation and Program
Review
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Conceptual Community Master Planning,
Programming and Condominium Regimes
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Private Residence Clubs and Luxury Resort
Fractional Real Estate Program Structures
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Luxury Real Estate Product Development with
Corresponding Owner Usage Plans
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Sales and Marketing Plans with Pricing and
Sales Pace Determinations
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Luxury Real Estate Product Design Standards
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Property Management Standards and Guidelines
for Homeowners Associations
Request more information on RTK
Development Services now.
 
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